Curiosity

Campari Fountain

Someone looked at a village water source and thought: useful—but could it sell Campari too? The answer is standing in front of you.

Address: Via Roma 13, Brunate
Area: Como, Italy

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Why it is worth the detour

A 1935 village fountain that doubles as permanent Campari advertising, complete with sculpted brand imagery. Designed by Giuseppe Gronchi, it is one of the rare survivors from a nationwide promotional series.

The Campari Fountain is a unique 1935 village fountain designed by Giuseppe Gronchi, featuring sculpted brand imagery as part of a rare promotional series. It stands as a hidden gem in Brunate, offering a glimpse into historical advertising art.

The people behind this address

Documented connections, not celebrity trivia.

Giuseppe Gronchi
Created here
Gronchi designed the sculptural advertising fountain for Campari in 1935.

What else is close by

The nearest places we have written up, with straight-line distance from here.

50 m
Bellavista Hotel and Pencho Slaveykov Memorial
The funicular sends a new crowd up the hill, and the Bellavista opens its doors to catch the trade. Then a Bulgarian poet spends his final days here, giving this hotel frontage a second, more poignant life.
100 m
Church of Saint Andrew the Apostle
You arrive in Piazza alla Chiesa expecting one church and one façade. Saint Andrew’s has other ideas: repeated rebuilding and a twentieth-century enlargement left it with two public faces.
100 m
Villa Pirotta Bonacossa
A cotton magnate eyes an exceptionally steep Brunate hillside and decides it needs a miniature Versailles. Villa Pirotta Bonacossa is what happens when industrial wealth, artistic ambition, and gravity all refuse to back down.
100 m
Former Grand Hotel Brunate
The grand hotel is ready for guests: fifty rooms, a proud resort façade—and no funicular yet. Brunate is betting on a tourist boom before the easiest ride up the mountain has even opened.
100 m
Chalet Sonzogno
Turin, 1902: a wooden chalet is reportedly on display. Two years later, it resurfaces as third prize in a newspaper contest—fully furnished.
450 m
Como–Brunate Funicular
In 1894, the mule-track slog up from Como met its match: a railway climbing roughly 500 vertical metres. Brunate would never be quite so secluded again.